Author Ajay Kathuria Categories Lead Generation
All that hard work to gather warm leads that aren't just random potential buyers. It takes strategy and diligence to grab their at...
Author Ajay Kathuria Categories Email Marketing
When it comes to generating quality leads likely to convert into buyers, both marketers and sales leaders trust B2B email marketin...
Author Ajay Kathuria Categories Email Marketing
Generating leads is another way of saying generating revenue. And it is the end goal of both marketers and sales leaders to genera...
Author Ajay Kathuria Categories B2B Marketing
The world is looking towards a future amidst Covid-19, and B2B marketers are making moves to anticipate and adapt to a newer lands...
Author Ajay Kathuria Categories Lead Generation
Lead Generation is the most profitable option for any business in the B2B domain; however, it's an intricate process. Whether it i...
Author Ajay Kathuria Categories Email Marketing
Higher open rates aren't the only reason to send personalized emails; it's all about winning the customer's attention and business...
Author Ajay Kathuria Categories Lead Generation
A good lead generation process has several moving parts, all of which are required to attract the best, nurture, and convert leads...
Author Ajay Kathuria Categories Lead Generation
Today's marketers are focused more on marketing services such as content marketing, digital marketing, etc. However, with all thes...